Outside Industry: The Story of SXSW chronicles the origins and early evolution of the SXSW Music Festival, from breakthrough performances to fights over how to handle growth. It follows the four founders as they navigate through the successes, backlash, criticism and even arson to become the biggest music industry event in the world.
Executive Producer / Director / Editor: Alan Berg
Executive Producer: Craig Parks
Executive Producer: Kristin Johansen-Berg
Producer: Dawn Cooper Johnson
Co-Producer: Erik Horn
Co-Producer: Jason Wehling
Director of Photography: Yuta Yamaguchi
Associate Producer / Assistant Editor: Robin Schwartz
Production Coordinator: Jen Rosenthal
Art Director: Garrett Johnston
Assistant Editor: Lauren Sanders
Sound Design: Eric Friend
Production Sound / Additional Graphics: Andrew Orsak
Production Intern: Rebecca Adams